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Management and Mining for Client Database

Service Introduction

Database marketing has become largely accepted concept. Companies have now increasing requirements for in-depth and accurate database management, following the rapid development of information technology and the enhancement of the customer-centric concept. The core for this is the good database management particularly in China, where data often is offered from different resources and in different format. ACMR offers a comprehensive database management scheme to help clients establish and maintain a comprehensive database of consistent quality by using our authoritative database resources, the Enterprise Information System, large scale project executive ability and long term experience of customer service.

Application Fields

IT Communication, Logistics, Finance, Insurance and other service sectors, B2B Marketing Business, Public Utilities, Manufacturing, Consultation sector, Conference organizations, Advertisement and Public Relations sectors.

Service Content

  • Huge data matching and removing of duplication records,
  • Data audit,
  • Data standardization,
  • Data complementation and update,
  • Data quality evaluation,
  • Data maintenance,
  • Multivariable statistical analysis.

ACMR Advantages

  • Authoritative data resource
  • Strong execution ability
  • Rich project experience
  • Rich data accumulation