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Finance & Insurance

We help clients understand the insurance/financial industry and product market, and determine their strategies for market entry or increasing market shares.

Solutions

Feasibility Study and Consulting on Market Entry

ACMR provides market access marketing and consulting services, determines the market entry opportunities and threats through exploring the industry chain of the downstream and upstream industries.

Research on the Insurance Market and Segments

We do an in-depth research on the Insurance Industry and its regional, product and user segments, and help clients discover valuable potential target markets (products, regions, and group and individual consumer groups).

Research on Insurance Competitors (Product, Price, and Strategy)

We provide analysis on the market competition and trend; discover industrial competition opportunities and threats, as well as the strengths and weaknesses of competitors through case studies.

Research on Insurance Users (Product Satisfaction, Brand and U&A)

We can gain knowledge of the demand and purchase motives of users, and analyze their purchase habits and features.

Research on Insurance Channels

We do an in-depth analysis on the framework of insurance product channels, and forecast future distribution channels.

ACMR Advantages

We have comprehensive understanding of the industrial and product situations and provide our clients with more in-depth information on the financial and insurance industries.

We do an in-depth analysis on the market competition and user demand, and provide specific consulting on the financial and insurance markets as well as product marketing services.

Project Experience

• Research on the Chinese Life Insurance Market
• Research on the Chinese Health Insurance Market
• Research on the Insurance Channels in China
• Research on the Individual Insurance Consumers
• Research on Group Insurance of Corporate Customers
• Research on the Chinese Supplementary Pension Market
• Research on Enterprise Annuity Customers
• Research on the Ways of Cooperation between Banks and Insurance Companies
• Research on the Insurance DM
• Feasibility Study on the Enterprise Annuity Market Entry
• Consulting on the Entry of Group Insurance Market
• Consulting on the Entry of Health Insurance Market